Every Mile is a Data Point

Mazda’s SKYACTIV Technology helped its all-new Clean Diesel-powered sports racing Prototype go wheel-to-wheel with some of the world’s fastest sports cars at Daytona International Speedway, as they tackled the grueling demands of the 52nd Rolex 24 at Daytona. The car is within 10 percent of the leaders on pace and has a 35-percent advantage in range due to the efficiency of the SKYACTIV-D engine. The car also has a high “clean factor,” using a renewable synthetic diesel fuel supplied by Dynamic Fuels.

Read the full article here: http://bit.ly/1iUmmhL


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Why Let a Computer Have All the Fun?

Some bend the rules. Mazda changes the game. There have been a lot of self-driving cars in the news lately. Why let a computer have all the fun?

What are your thoughts on self-driving cars?


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Mazda at 2014 International CES

Mazda Motor Corporation is currently at 2014 International CES in Las Vegas, exhibiting its next-generation car connectivity system, Mazda Connect. Mazda is also offering a glimpse at how Mazda Connect will evolve in the future. Mazda Connect is designed to offer the convenience and fun of your smart phone in a form that is safe and appropriate for in-vehicle use. It was introduced with the recently-launched all-new Mazda3. What are you looking forward to with Mazda in 2014?

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White Elephant Gift Exchange

White Elephant is a lighthearted and fun way to exchange gifts with family or friends during the holidays. Here are a few guidelines we came up with to set up your own White Elephant exchange.

1. Set the rules for the exchange. Is this a re-gift party or should they buy something new? How much can they spend?
2. Be secretive about your gift. The idea is for people to not know who the gift is coming from.
4. Write out consecutive numbers on small pieces of paper. Make numbers for however many people are participating in the gift exchange. For example, if there are 15 people participating, write out the numbers 1 through 15 on small pieces of paper, fold them, and throw them into a small bowl or bag.
5. Have everyone draw a number. The number will signify the order in which they choose a gift.
6. Have the next person choose whether they want to steal a previously-opened gift or choose an unopened gift from the gift box. A person who has his/her gift stolen from them gets to either steal a gift from someone else or choose a replacement gift from the gift box. You cannot immediately steal back the gift that was stolen from you. You must wait at least one round before stealing back a gift that was once in your possession. A gift cannot be stolen more than once a turn.
7. Repeat in order of number. The person with the next-highest number either chooses a gift from the gift box or steals a gift from someone else. People who have gifts stolen can choose a gift out of the gift box or steal items that have not yet been stolen that round.
8. Have fun!


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What's Better Than Perfect?

The performance of the Mazda6 in almost every safety test was perfect! The Mazda6 has earned a Top Safety Pick+ and we couldn’t be me ecstatic! Earning an IIHS top honor is another feather in the cap of the new Mazda6, which has been impressing consumers and critics alike with its good looks and extensive standard equipment.

Bang for Your Buck

Crossovers and SUVs are known for offering certain benefits. These benefits are large cargo space and plenty of passenger room. But why not add fuel economy to the list. With the 2013 Mazda CX-5 you will get just that. With 29 MPG combined (26 City/35 Highway) you are sure to get the bang for your buck!

CAR TIP OF THE WEEK: BE SMART AND SAFE

Sometimes a broken headlight, or taillight, can go unnoticed. Well now is the time to check to make sure all your bulbs are working. Make the road a safer place by replacing any lights that are out. Not only is it dangerous to drive with only one headlight, it is also illegal!